Just-In-Time 2.0: How Shein and Temu have reinvented Just-In-Time
It’s no secret that Shein and Temu are the two fastest growing retailers in the world. But just why are they so successful? Behind the ingenious sales and marketing strategies, companies like Shein and Temu have designed, executed, and scaled up a supply chain and logistics model that is both brilliant and complex. But what did they do exactly? And is it possible for other companies to learn and apply some of these concepts into their own business?